About Doma
Built by an investor who got tired of duct-taping tools together.
Every feature in Doma came from a real problem we hit running our own deals.
How it started
We weren't building software. We were trying to close deals.
Three years ago, my business partner and I started buying properties in Shreveport/Bossier City, Louisiana and Pueblo, Colorado. By the time we'd done around 20 deals, the deals themselves weren't the problem. We were drowning in tools.
A spreadsheet for leads. A separate skip tracing service. A deal analysis calculator. Something to track what stage each deal was in. None of it connected. Every deal meant stitching data together by hand, and we were burning time on admin work that should have gone toward finding the next deal.
As a software engineer I knew I could fix it. So I started building, not to make a product, but just to make our own process faster. Doma is what came out of that.
Each tool has a story
DomaTrace
We were skip tracing hundreds of leads by hand.
Our first real bottleneck was just finding out who owned the properties on our list and how to reach them. We were running traces one at a time through a third-party tool and it was eating hours every week. DomaTrace came out of that frustration. Batch skip tracing, search history, and results that stay in the same place as your deals.
dealScore
We kept spending an hour on deals that were dead in five minutes.
Doing full underwriting on a deal that was never going to work is a real time killer. We needed something faster: pull comps, get an ARV range, and know in under a minute whether the deal was worth more of our time. That's dealScore. It's not a replacement for underwriting. It's the filter you run first so you're only underwriting deals that actually have a shot.
marketScan
We were manually scrolling Zillow hoping to catch something.
Lead sourcing was completely reactive. We'd spend an hour scanning listings and walk away with maybe two properties worth looking at. marketScan was built to flip that. It surfaces opportunities in your target markets and drops them straight into your pipeline so you're not hunting for leads manually.
Verdict coming soon
When a deal makes it through the filter, it needs a real decision.
dealScore gets you to "worth a closer look." Verdict takes it from there. Full underwriting, all the numbers, a clear go or no-go. It's the last stage in the Doma workflow and the one that closes the loop on every deal.
The builder
Jonathan Martinez
Founder · Software Engineer · Active Investor
I'm a software engineer who started buying real estate three years ago with my business partner. We've done around 20 deals across two markets — mostly fix-and-flip and BRRRR — and built Doma out of the tools we wished we'd had from day one.
I've spent my career writing software. I've spent the last three years learning what it actually costs to make bad decisions fast in real estate. Doma is what happens when those two things collide.
Why it matters
Real estate investing is hard enough. Your tools shouldn't make it harder.
Doma is an opinionated workflow — we've made the decisions about how the process should flow so you don't have to.
Try the workflow yourself.
Free to start. No credit card. Three tools ready on day one.
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